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Analysis: 12 Christmas predictions

The golden quarter is the most important trading period for retailers, but what will the festive season bring this year? Here are 12 Christmas trading predictions based on PwC consumer research.


The five-year business plan is dead

Brave New World: leading through digital transformation

75% of retailers find it difficult to plan more than three years in advance, according to our report, which charts the digital transformation strategies of leaders across the industry.

So, how does your strategy stack up against your peers? Do you have the right people, skills and structure in place?

Brave New World: leading through digital transformation, will help leadership teams benchmark their decisions and give crucial insight into what the managers – tomorrow’s leaders – think.

You’ll find all this and more in our free report, Brave New World, produced in association with PwC.

Gain free access