All Customer experience articles
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AnalysisHow Zara’s Bond Street flagship is redefining the store experience for middle market fashion
Zara unveiled its newly transformed Bond Street flagship this week in a move that signals a shift in the retail experience provided by middle-market fashion brands.
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NewsZara to launch in-store personal styling service
Zara is set to launch its own personal styling service as part of its continued efforts to elevate the customer experience, Retail Week can reveal.
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NewsAsda taps Ocado to improve online grocery service
Asda has partnered with Ocado Group to upgrade its online grocery service and improve the home shopping experience for customers.
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InterviewSAP Engagement Cloud CMO: If your customers are sharing their data, they expect something back
If you’re still sending emails that ignore what your customers bought yesterday, you’re putting their trust on the line, argues SAP Engagement Cloud chief marketing officer Sara Richter.
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NewsLush revamps app for customers to book events and services
Lush has added new features to its app for customers to explore and book in-store services and local events.
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AnalysisExplainer: What do Google’s new products mean for the future of ecommerce?
There was a lot to unpack during Google’s I/O 2026 event and Google Marketing Live as it unveiled countless new products and innovations.
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NewsAsos launches stylist app in ChatGPT
Asos has launched a styling app in ChatGPT to bring fashion discovery through products and video content to consumers in the UK and US.
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AnalysisTest Drive: New AI-powered virtual try-on fashion platform WNTD
A new AI-powered fashion platform bringing virtual try-on, social feedback, price comparison and AI styling suggestions has launched.
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NewsPrimark introduces sensory-friendly shopping hour
Primark is introducing a sensory-friendly shopping hour in stores across Britain as part of its commitment to create a more accessible shopping experience for customers.
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InterviewQ&A: Snap Finance CEO on the need for inclusive finance for ‘everyday folks’
As flexible finance options and inclusive credit become increasingly popular with retailers and their customers, we spoke to Snap Finance chief executive Andy Smith about the importance of serving all types of customers.
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NewsJohn Lewis unveils new own-brand café and restaurant concept
John Lewis is launching its new own-brand café and restaurant concept named Platter John Lewis.
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AnalysisVirtual try-on: Gimmick or soon to solve the industry’s returns problem?
Virtual try-on and augmented reality (AR) are not new innovations, yet more brands and retailers are investing in this space. Fashion powerhouse Zara is one of them.
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DataFun leaderboard: the 80 ‘most fun’ retailers, according to consumers
Thanks to data shared with Retail Week by OC&C, we can reveal the UK retailers that consumers say are the most fun to shop with.
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Chart of the WeekChart of the Week: People who use it really love Tesco Whoosh
Tesco reported its rapid delivery service grew by 51% in its latest financial year
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AnalysisTest Drive: Just Eat’s AI voice assistant
Rapid delivery platform Just Eat introduced a new AI voice assistant for UK customers with the aim of making ordering easier and more inclusive.
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NewsB&Q teams up with Tesco for click-and-collect trial
B&Q is allowing customers to collect their online orders at selected Tesco stores as the DIY giant looks to expand its delivery network, Retail Week can reveal.
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InterviewQ&A: Similarweb VP of global research solutions on SEO vs GEO and retailer websites in the age of AI
As usage of large language models (LLMs), such as ChatGPT, has grown, retailers have increasingly been looking at how they can appear more prominently when users make retail queries. Industry analysts have created the term “Generative Engine Optimisation” (GEO). This is an evolution of Search Engine Optimisation (SEO), the science of performing well on Google and other search tools.
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NewsMarks & Spencer revamps Sparks loyalty scheme
Marks & Spencer has overhauled its Sparks loyalty scheme, offering members “pounds, not points”, in the latest phase of the retail giant’s transformation, Retail Week can reveal.


















