News: Fashion retail
Explore: Fashion retail
Opinion
‘The lesson from Supreme is that retailers need more than customers – they need fans’
A tale of two fashion retailers. In May 2020, US company J Crew filed for chapter 11 bankruptcy protection. A few months later, Supreme was bought by VF Corporation for $2.1bn (£1.6bn).
Gallery
Store gallery: Luxury rental platform Rotaro’s colourful Carnaby pop-up
Premium womenswear rental platform Rotaro has launched a pop-up in London’s Carnaby Street in a bid to be closer to its community.
Opinion
‘The Amazon effect, excess space and the pandemic are driving retail evolution’
If we cast our minds back 20 years or more, most brands had very few standalone sites, preferring to operate via wholesale or concessions in department stores.
Deep dive: How to think like a pureplay
- As online retail grows, established retailers like M&S want to 'think like a pureplay'
- Trouva co-founder Mandeep Singh says "obsession" with data is key to attracting and keeping online customers
- Made.com chair Susanne Given says pureplays have "a level of precision" traditional retailers do not
- Learn how pureplays maximise their data, agility and structure
