Fit Collective: return rates are killing fashion retailers – and AI can fix it
Fit Collective was recommended to Retail Week by Rixo, and also works with Boden, Ro&Zo and L’Estrange
Fit Collective founder Phoebe Gormley speaks to Retail Week about the scale of fashion returns, how thousands in losses can be salvaged with a few informed decisions and why retail’s reliance on Excel is a big problem.
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