Access Retail Week’s The Christmas Consumer report for exclusive data on how and when UK shoppers will spend this festive season

RWCONN375_XMAS_JULY_REPORT-WEBSITE

Over the golden quarter – the industry’s most critical trading period – it’s essential that retailers understand the wants and needs of shoppers, and adapt their strategies accordingly to maximise profitability through peak. 

Retail Week’s latest free report, in partnership with Vypr, combines exclusive survey analysis from 1,000 Brits alongside insights from our journalists, leading retailers and industry experts to reveal:

  • How UK shoppers are feeling going into Christmas 2026
  • Where, when and how they will shop
  • The categories of gifts most driving demand
  • How retailers can strategise to win spend 

Access your free copy today