All Social media articles
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Chart of the WeekChart of the Week: Breaking down the UK’s £9.1bn social commerce spend
Selling via social media apps like TikTok Shop and Instagram will drive £9.1bn in revenue for non-food retailers in the UK over 2025, new research from Retail Economics and social commerce platform Unbox.
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NewsTikTok Shop to see ‘record-breaking’ Black Friday sales as more retailers join platform
TikTok Shop is expected to see a record-breaking Black Friday as retailers such as Marks & Spencer, Sainsbury’s and Clarks joined the platform in time for peak, Retail Week can reveal.
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NewsShein, H&M and Sephora among top retailers investing in Black Friday influencer marketing
Retailers including Shein, H&M and Sephora are among the top 15 brands investing in Black Friday influencer marketing, Retail Week can reveal.
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InterviewStanley 1913’s general manager on turning a viral phenomenon into long-term value
Retail Week spoke to Stanley 1913 EMEA general manager Ben James about what’s changed for the brand, how to keep the hype going and how you make the most of a viral phenomenon without alienating your core customers.
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AnalysisRocket-powered pureplays: How three of Britain’s fastest growing online retailers are beating the ecom slowdown
Online retail sales are expected to slow to 3.6% throughout 2025 (Emarketer), but there’s a small cohort of UK pureplays that are posting eye-watering year-on-year growth
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InterviewLive shopping: Bambuser CEO on why the future of ecommerce looks like Netflix
Bambuser’s chief executive speaks to Retail Week about why the future of ecommerce looks more like Netflix than a static catalogue – and why Gen Z’s loneliness might be driving the shift.
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Chart of the WeekWhere will people watch Christmas ads this year?
A new poll by Kantar unsurprisingly shows that more people are excited about watching ads on social channels, but Brits are just as excited as last year about watching ads on TV
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Interview‘AI is not a flashy tool’: Rithum managing director on stripping out complexity
Rithum works with retailers such as Marks & Spencer, Zalando, Adidas, and Walmart.
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NewsConsumers favour experiences, value and resale in golden quarter
Consumers are now favouring experiences, value-led retail and resale platforms during the golden quarter, according to new research from Experian and Reward.
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FeatureTikTok Shop: why are some retailers yet to take the plunge?
Four years on from TikTok Shop’s launch in the UK, Retail Week explores how it has gone from an entertainment app to a revenue driver, which brands have dived in, and which are worried about the murky waters.
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InterviewQ&A: Boots head of wellness on the rapidly expanding category and tapping into viral trends
Wellness is a topic many consumers have been exploring since the pandemic, whether they are searching for better sleep, healthier immune systems, or getting more vitamin D. As we hurtle towards the colder months, this is expected to ramp up.
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Innovation of the WeekDFS and Pinterest collaborate on gamified shopping experience
Innovation of the Week is a series highlighting retail initiatives that have caught the eye of our team.
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AnalysisAI-powered shopping in the US forecast to increase by 520% this holiday season
New figures from Adobe suggest that AI traffic to retail sites will peak in the 10 days leading up to the Thanksgiving holiday.
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Innovation of the WeekSnap updates AR glasses ahead of 2026 consumer launch
Innovation of the Week is a series highlighting retail initiatives that have caught the eye of our team.
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AnalysisWhat to expect from TikTok Shop as it prepares for its biggest Black Friday yet
As the retail industry gears up for the golden quarter, TikTok Shop UK has revealed what products it expects to fly off the digital shelves in the all-important peak season.
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NewsChristmas turkeys to be sold on TikTok Shop UK
TikTok Shop UK will soon be selling Christmas turkeys on the platform in time for the festive season.
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NewsPinterest opens new European hub for leveraging AI
Social commerce platform Pinterest has opened a new European engineering excellence hub to continue leveraging AI and machine learning.
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Innovation of the WeekArgos launches new social media series spotlighting top products
Innovation of the Week is a series highlighting retail initiatives that have caught the eye of our team.
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Retail VoiceFrom scroll to sale: How TikTok drives commerce everywhere
Margins are under pressure. Loyalty? Harder to earn. And traditional routes to growth are no longer guaranteed. So, with shopper habits evolving and the rules of brand engagement shifting, many retailers are looking for new ways to reach and convert consumers in the moments that matter
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NewsDebenhams turns to Pinterest to maximise advertising returns
Debenhams has tapped visual discovery engine Pinterest to develop a new marketing strategy, increase brand awareness and boost customer growth.