All Social media articles – Page 2
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AnalysisAI shopping is good – what does that mean for retailers?
OpenAI is reportedly planning to integrate checkout into the ChatGPT shopping tool. Whether this happens or not, the move by various large language model (LLM) providers to push into product discovery is massive news for retailers.
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NewsSainsbury’s owned Habitat partners with Pinterest on new homeware campaign
Habitat, the homeware brand owned by supermarket Sainsbury’s, has partnered with Pinterest on a new campaign.
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Opinion‘A new way to shop is integrating the best of physical and online worlds’
The arrival of ‘discovery commerce’ means what people love about going to the shops can be replicated online, believes Accenture Song’s Sarah Lambert
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InterviewQ&A: Snap head of retail discusses catering to Gen Z and ramping up retail
As Snap unveils new innovations to connect more brands and retailers with its mass audience, Retail Week talks to its head of retail and lifestyle, Rachel Levy, to find out more about how it is increasingly becoming a valued place to shop and discover brands.
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InterviewQ&A: Pinterest UK retail director on Primark partnership and peak trading
Pinterest is on a mission to become a unique and popular shopping destination for its users across the globe. Its UK director of retail Caroline Orange-Northey talks to Retail Week about partnerships, AI enhancing the user experience, and why it’s preparing for peak now.
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Opinion‘Is social commerce retail’s next-gen sales enabler or just another trend trap?’
Customers crave connection. A relationship with brands they love, trust and actively advocate for in social spaces. But can social commerce really deliver for those willing to dive headlong into this digital ecosystem? And is it even right for your brand?
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Retail VoiceThree steps to unified commerce success
When it comes to consumer preferences, it’s clear shoppers enjoy and expect a unified experience, Shopify’s Deann Evans examines why commerce needs to be more than just the store for success
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AnalysisSocial commerce, live shopping and VR: the innovations powering digital shopping in 2025
Retailers are continually experimenting with novel innovations designed to engage shoppers, boost basket spend and drive loyalty. Here we explore the tech and tools powering the World’s Best Ecommerce Retailers
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NewsTikTok Shop head of UK says European expansion is a ‘natural step’ for growth
TikTok Shop’s head of UK Jan Wilk told Retail Week that expanding in Europe is a “natural step” in the platform’s growth journey.
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Opinion‘You won’t capture a tech-savvy generation by fixing your internal finance platform’
Invest in tech that engages consumers in ways they haven’t yet imagined – and do it where it matters most to them, argues AlixPartners’ Brian Kalms
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DataRanking: the five most engaged retailers on social media
Whether dancing with Percy Pig or matching shoppers to products using their star signs, retailers are coming up with new ways to connect with their audience on social media – but who does it best?
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Retail VoiceDigital marketing needs a reset – here’s where to start
In the crowded retail market it is becoming increasingly difficult to make yourself seen and heard. Zeta Global’s Ross Halliday examines five areas of focus for retailers wanting to shake up their digital marketing strategy to ensure they are noticed
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Opinion‘Keeping it real is essential when venturing into social commerce such as TikTok Shop’
Lidl has become the first grocer to sell through TikTok Shop. Its approach is a good example of how retailers can best use the platform, says Kantar’s senior client director Daniel Fanshawe
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NewsLidl is launching on TikTok Shop in ‘supermarket first’
Discount giant Lidl is launching a range of exclusive high-protein products in a move that will see it become the “first-ever supermarket” to sell via TikTok Shop.
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NewsSnapchat reveals majority of Gen Z want augmented reality to enhance in-store shopping
Snapchat data reveals that 81% of Gen Z want augmented reality (AR) to enhance the in-store shopping experience.
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Retail VoiceAttracting candidates in retail: 8 strategies for success
Recruitment in retail has traditionally grappled with high application volumes, but the post-pandemic shift in labour dynamics demands a focus on attracting the right candidates. Tribepad’s Hayley Reeves looks at how retailers can attract the perfect candidates
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Innovation of the WeekAlo Yoga is merging physical and digital retail on Roblox metaverse
Innovation of the Week is a series highlighting retail initiatives that have caught the eye of our team.
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AnalysisDigital marketing’s new rules: Inside Asos, New Look and Urban Decay’s social strategies
This deep dive is the sixth in our ‘Consumer 2025 – from acquisition to advocacy’ series.
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AnalysisTikTok’s future remains in limbo – if a deal to save it falls through, how could UK retail be impacted?
While TikTok and its Chinese-based owner ByteDance has been given a stay of execution by incoming American president Donald Trump, the hugely successful social media app is still facing an uncertain future. How could a potential ban affect UK retailers and social commerce brands who have made TikTok their home?
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FeatureWhat will UK retail look like in 2035?
A lot can change in 10 years. In 2015, online shopping was still gaining speed, self-checkouts were only lightly sprinkled throughout the country, and BHS was still on the high street. So what could change for retail over the next decade? Retail Week takes a look into the future.