All Social media articles – Page 9
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News
Lidl to lower prices based on shoppers' tweets
Discounter Lidl has launched a social campaign that allows shoppers to lower prices on its products by tweeting about them.
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News
New Look launches AR-enabled photobooths in-store
New Look is rolling out augmented reality photobooths to a selection of its flagship stores to drive its appeal to millennial shoppers.
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Opinion
Opinion: How Instagram could drive contextual commerce
Instagram has recently launched ecommerce capabilities on its platform, but will it change how shoppers and retailers use social media?
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News
Join the Be Inspired Twitter debate next week
Want to discuss what makes women such great leaders in the retail sector? Then join Retail Week and eCommera for the Be Inspired Twitter debate.
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News
Instagram boosts ecommerce in new retail trial
Instagram is upping its interest in ecommerce by allowing retailers to tag product photos with pricing information and descriptions.
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Analysis
Listen: Birchbox boss on its bullish beginning
Listen to the Retail Week Live speaker and Birchbox chief executive and co-founder Katia Beauchamp on starting your own company.
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Analysis
How can retailers generate revenue from Snapchat?
Ahead of Snapchat’s UK boss Claire Valoti’s keynote at Retail Week Live 2017, we look at the ecommerce potential of the social platform.
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News
Retail diary: Japanese queue-beating and Sainsbury’s new cheese ‘Gary’
Sainsbury’s makes vegan cheese a brie-ality, Apple accessories firm markets new Mac-scented candle and Japan negates the need to queue.
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Opinion
Opinion: Could Facebook Marketplace herald the fast fashion of the future?
Peer-to-peer advertising platform Facebook Marketplace launches this week in the UK, US, Australia and New Zealand.
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News
Facebook squares up to eBay as it launches marketplace capabilities
Facebook is rolling out a new feature entitled Marketplace, creating a dedicated feed for users to buy and sell through the platform.
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Analysis
Analysis: How retailers can make the most of mobile apps
Thanks to Pokémon Go, this summer has been all about the app. So, how can retailers integrate disruptive technology into their apps?
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News
Retail Week Buzz: ‘Social is the new TV ad’ says Hut Group commercial boss
The Hut Group’s chief commercial officer Darren Rajanah says social media is essential when expanding into new international markets.
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Opinion
Opinion: Shop Direct shows the way in making personalisation pay
Imagine being able to lay out a store to suit each shopper as they come in, creating a bespoke offer for unique individuals.
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Analysis
How retailers plan to make sweet success of the Great British Bake Off
The Great British Bake Off is set to return to our screens on August 24 and retailers are well placed to cash in on shoppers’ flan fever.
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Analysis
Analysis: 10 key performance indicators for the new retailing world
Retailers increasingly realise that they need to respond to new dynamics such as a shift from transactions to relationships.
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Opinion
Opinion: Why retailers need negative reviews, and what to do with them
The rise of online retail has given shoppers more avenues than ever to offer feedback. How should retailers respond to negative reviews?
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News
Breakfast briefing: Retail News on Burberry, Casper and Apple
Retail round-up: Online retailer Casper comes to the UK, Apple’s £153m purchase of machine-learning start-up and Burberry’s Pinterest partnership.
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News
Notonthehighstreet adds Apple Pay technology to its mobile app
Notonthehighstreet.com has added Apple Pay functionality to its Gift Finder app as part of its ongoing drive to be “mobile-led and mobile first”.
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Analysis
#WIN – How Iceland's Twitter campaign won the social media Euros
Euro 2016 is one of the marketing opportunities of the year and frozen food specialist Iceland has emerged as a clear winner on Twitter.
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News
Urban Decay launches Tinder-style lipstick app
Make-up brand Urban Decay has launched an app that uses augmented reality to help shoppers find the perfect shade of lipstick.