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On the face of it, Phil Branston is simply swapping one online marketplace for another by moving from Just Eat to take up the position of chief financial officer at Notonthehighstreet.com.
The future of fashion
Are smart clothes the future? Will fashion retail be dominated by platforms?
These are the questions facing the fashion industry today, as what consumers want and how retailers deliver that to them shifts rapidly.
Read our deep dive into the future of fashion to find out how clothing design, manufacturing and retail is transforming, and how retailers can prepare for this new world of fashion.Read the report