Lisa Byfield-Green
Lisa Byfield-Green is data and insights director at Retail Week, responsible for our data insight, analyst content and advisory research.
Previously she worked as a senior retail analyst for online and digital, leading research at IGD and Planet Retail (now Edge by Ascential) in the UK and more recently LZ Retailytics in Germany.
Lisa regularly provides commentary on the retail industry and presents at briefings, conferences and workshops.
Contact info
- Tel:
- +44 (0)20 3960 9204
- Email:
- lisa.byfield-green@retail-week.com
AnalysisRetail Horizon: Winners will balance retail detail with the big picture
Our mid-year update to Retail Horizon 2023 – presented for the first time at Retail Week Live – explores the key trends shaping the retail sector.
- Analysis
Retail Horizon 2023: Mid-year update
Retail Horizon offers a reference point against which to sense-check strategic thinking for you and your teams, with the ultimate mission of fostering decision simplicity in an increasingly complex world.
- Analysis
Analysis: Where next for Amazon as profits slump and sales stall?
While revenue growth continues and expectations continue to be exceeded, seemingly all is not well at Amazon. With jobs being slashed and profits falling, where next for retail’s biggest giant?
- Opinion
‘As Amazon falters, now is the moment for omnichannel retailers to excel’
As the tech giant wobbles and footfall recovers, smart multichannel retailers have a genuine opportunity to ‘do what Amazon does not’, writes Lisa Byfield-Green
- Analysis
The Big Shop Barometer: Data reveals who is really winning grocery’s festive price war
Big four giants Tesco and Asda have closed the price gap on Aldi as grocery retailers battle to secure sales during the crucial Christmas trading period.
- Analysis
How to succeed in a permacrisis – five winning strategies for 2023
For its word of the year in 2022, the Collins English Dictionary has selected permacrisis – a term that defines “an extended period of instability and uncertainty”.
- Analysis
Strategy spotlight: Five ways Amazon is sharpening focus for profitable growth
No retailer is immune to current market pressures, not even Amazon.
- Analysis
Retail Horizon 2023 - navigate disruption with our new winning strategies
Retail Week has launched its strategic toolkit, Retail Horizon, mapping out the winning strategies for businesses in 2023 and beyond. Retail Week data and insights director Lisa Byfield-Green explores some of the key trends set to shape the sector
- Analysis
Retail Horizon 2023 - navigate disruption with our new winning strategies
Retail Week has launched its strategic toolkit, Retail Horizon, mapping out the winning strategies for businesses in 2023 and beyond. Retail Week data and insights director Lisa Byfield-Green explores some of the key trends set to shape the sector
- Analysis
Retail Horizon – Channels ‘no longer exist’
Retail Week has relaunched its subscriber-exclusive strategic toolkit, Retail Horizon, mapping out the winning strategies for businesses in 2022 and beyond. Retail Week research director Lisa Byfield-Green explores the key macroeconomic trends that will shape the sector in the coming year
- Analysis
Retail Horizon: Your exclusive strategic toolkit for the year ahead
Retail Week has relaunched its subscriber-exclusive strategic toolkit, Retail Horizon, mapping out the winning strategies for businesses in 2022 and beyond. Retail Week research director Lisa Byfield-Green explores the key macroeconomic trends that will shape the sector in the coming year
- Analysis
Retail Horizon: Frictionless sustainability, lean machines and digital-first – the trends that will shape retail in 2022
Retail Week has relaunched its subscriber-exclusive strategic toolkit, Retail Horizon, mapping out the winning strategies for businesses in 2022 and beyond. Retail Week research director Lisa Byfield-Green explores the key macroeconomic trends that will shape the sector in the coming year
- Analysis
Retail Horizon: Your exclusive strategic toolkit for the year ahead
Retail Week has relaunched its subscriber-exclusive strategic toolkit, Retail Horizon, mapping out the winning strategies for businesses in 2022 and beyond. Retail Week research director Lisa Byfield-Green explores the key macroeconomic trends that will shape the sector in the coming year
- Prospect News
Welcome to Prospect on Retail Week
Welcome to Retail Week Prospect in its new home. We’re sure you’ll like it here. We’ve worked hard to keep the things that made Prospect useful and relevant, while making it more up-to-date and easy to use.
- Analysis
Retail Horizon – Winning strategies to navigate the new retail landscape
As economies emerge from lockdown and vaccine rollouts continue, here, exclusively for subscribers, we present a spring update to Retail Horizon 2021 to provide leaders with the latest insight and analysis to help shape strategic thinking
- Opinion
‘New partnerships such as Next and Reiss are shaping retail’s future’
Agility and partnerships go hand in hand with brand relevance and evolution. So do innovation and investment.
- Opinion
Lisa Byfield-Green: ‘As Amazon grows, many retailers still struggle with online basics’
Online will remain the fastest-growing channel even when stores reopen, but are retailers really prepared?
- Opinion
'Retailers should prepare now for a year of two halves'
Short-term agility remains essential, particularly as retail weathers the current storm. But this lockdown period is also the perfect time to prepare long-term strategies for growth, in order to benefit during the second half of the year.
- Analysis
Retail Horizon: What a post-pandemic consumer outlook means for retail
Inclusion, conscious consumption, community and togetherness will light the way as we return to a more normal lifestyle.
- Analysis
Retail Horizon: Winning strategies for stores as non-essential retail reopens
As ‘non-essential’ stores prepare to reopen, pent-up demand from consumers is likely to be high, but which products and retailers stand to gain the most?
