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Explainer: What do Google’s new products mean for the future of ecommerce?
There was a lot to unpack during Google’s I/O 2026 event and Google Marketing Live as it unveiled countless new products and innovations.
Long read: Understanding Amazon

Amazon is every retailer’s biggest threat.
Even in areas where it’s not stealing market share, it sets - and raises - the bar in terms of payment, delivery and customer experience.
In our latest long read, Understanding Amazon, we explore the online giant’s strategy, devotion to innovation and where its future growth will come from.
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