All Loyalty schemes articles – Page 9
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News
M&S hires ex-Tesco Clubcard boss Andrew Mann
Marks & Spencer has drafted in the former boss of Tesco Clubcard, Andrew Mann, as its new head of insight and customer loyalty.
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Opinion
In a tech-led world has retailing really changed?
In order to thrive and not simply survive, retailers must keep a laser-sharp focus on the basics of retailing in their innovation and technology developments.
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Opinion
How blockchain can help build trust in a trustless world
Blockchain could be the answer to helping retailers share data with parties who do not fully trust each other, believes Oracle’s innovation strategy director.
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News
Asos swings axe on A-List loyalty scheme
Asos’ loyalty scheme – which allows shoppers to earn points on their purchases for vouchers – will be shuttered next month.
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News
B&Q changes loyalty scheme as part of low-prices push
B&Q is to make changes to one of its loyalty schemes as it adopts an overt ‘everyday low prices’ strategy.
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Retail Voice
Are retail loyalty schemes still rewarding?
David Buckingham, chief executive of Ecrebo, which specialises in point-of-sale marketing solutions, shares his views on retail loyalty schemes.
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Opinion
Opinion: Retailers must smarten up to keep customer loyalty
Given that large parts of the British retail industry are increasingly scrabbling to maintain footfall and sales growth, encouraging customer loyalty has never been so crucial.
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Cartoon
Retail cartoon: M&S bosses face shareholder shootout
Patrick Blower’s take on Gareth-Southgate-waistcoat-supplier Marks & Spencer’s AGM, which took place at Wembley Stadium this week
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Retail Voice
How the high street can help power ecommerce
Retailers should be taking advantage of the benefits of click and collect, says Retail Week Live's Launchpad winner HubBox.
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Opinion
What retailers don’t know about customer loyalty
Retailers rely on loyalty programmes to incentivise shoppers and ensure repeat business, with 62% saying they plan to refresh their loyalty offerings within the next year.
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Retail Voice
Retail tech trends that enhance customer engagement
In-store experiences are here to stay, and the technology being used is getting bigger, better and bolder.
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Retail Voice
Three trends shaping the future of shopper loyalty
Food retailers strive to build a large and loyal customer base, but what exactly is loyalty and where is it headed?
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Analysis
Five things retailers can learn from InterContinental Hotels
InterContinental Hotels Group (IHG) is one of the world’s leading hotel companies and employs more than 375,000 people across the globe.
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Retail Voice
Five steps to unlocking value from your loyal customers
Some brands are masters of the loyalty game, with programmes that delight customers and investors alike. Oliver Gryg at Avios offers five routes to success.
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News
Sainsbury's revamps Nectar in bid to ‘redefine loyalty’
Sainsbury’s is overhauling its Nectar scheme as the supermarket giant bids to “redefine loyalty” by providing shoppers with personalised offers.
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Analysis
Analysis: Five things retailers can learn from Greggs
Traditionally known as a high street baker, Greggs has transformed its business model since 2013, when it ushered in a new strategy.
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Analysis
Analysis: Is your loyalty scheme still relevant?
Loyalty has long been at the heart of retail, but as pressure mounts and competition hots up, retaining existing customers has climbed up the agenda.
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News
M&S teams up with Clubcard legends for customer insight
Marks & Spencer has drafted in Tesco Clubcard legends Edwina Dunn and Clive Humby to improve customer understanding and personalisation.
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News
Waitrose to close ‘pick your own offers’ loyalty scheme
Waitrose will close part of its loyalty scheme this month, which allows shoppers to pick which items they want discounted, after it confused customers.
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Analysis
Opinion: Loyalty schemes are a data goldmine
From collating points and cashback to product previews and special offers, reward cards have played a prominent part in customer loyalty over the past few years and their importance will continue to grow.