All Loyalty schemes articles – Page 10
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AnalysisAnalysis: Has Harvey Nichols signalled the beginning of the end for loyalty cards?
Will Harvey Nichols’ mobile-only loyalty scheme pay dividends or will it prove a bridge too far even for today’s rapidly evolving consumer?
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News
Harvey Nichols’ first loyalty scheme to use app rather than card
Department store Harvey Nichols has decided to use an app for its first loyalty scheme, as opposed to the traditional loyalty card.
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News
EBay Germany prepares to launch Amazon Prime-style membership
The German branch of eBay is preparing to unveil a loyalty programme that will take on Amazon’s Prime membership scheme.
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Analysis
Video: A concise history of loyalty schemes in sixty seconds
In sixty seconds Caroline Baldwin takes a brief look at the history of loyalty schemes, how they evolved and what’s to come.
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Opinion
Comment: Pret’s loyalty scheme does not trump fair rewards based on insight
There is something amusing and yet equally alarming about Pret a Manger’s policy of bestowing random acts of kindness on customers.
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Opinion
Has Sainsbury’s sounded the death knell for coalition loyalty schemes?
Sainsbury’s changing the terms of its Nectar programme raises serious questions over the future direction of loyalty schemes.
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Opinion
Comment: Is loyalty worth the cost?
Loyalty schemes should create happy customers and provide valuable insights into shopping habits, but are they worth it?
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News
Waitrose tells shoppers to buy a ‘treat’ to get free tea in its cafes
Waitrose is changing a free tea and coffee deal in its cafes after customers lingered at tables without buying anything else.
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News
Breakfast briefing: Retail news on Tesco, Waitrose, Asos and Irish retail sales
Retail news round-up on January 29, 2015: Tesco recalls foul smelling drink, Asos founder sells shares, Waitrose changes free coffee scheme, Irish retail sales rise
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Opinion
Comment: Rewriting Tesco’s history is neither true nor fair
Tesco has undoubtedly struggled in recent years but some of the criticism of the retailer’s previous management has gone too far.
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News
Marks & Spencer launches coffee stamp card app to drive customer loyalty
Marks & Spencer has teamed up with Eagle Eye Solutions to test a mobile coffee stamp card app to reward customers for their loyalty.
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Analysis
Analysis: A look at Dalton Philips' legacy at Morrisons
After five years at the helm of Morrisons, the grocer today revealed that boss Dalton Philips would step down following its year-end results.
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Analysis
Morrisons: What the analysts say about Dalton Philips’ exit and trading
Retail analysts assess Morrisons’ prospects following its Christmas update and news that boss Dalton Philips will leave the grocer.
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News
NRF: Walgreens exec advises retailers to invest heavily in loyalty schemes
Walgreens exec David Zychinski has warned against retailers being afraid of making high levels of investment in their loyalty schemes.
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News
Tesco app scans Twitter profiles to provide users with gift inspiration
Tesco is seeking to take the stress out of finding Christmas presents by launching an app that trawls social media to generate gift ideas.
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Opinion
Comment: Why customer relationship management is no longer enough
Customer relationship management (CRM) is too focused on transactions and now retailers must build two-way relationships.
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Opinion
Comment: If Morrisons can win shopper loyalty it can win over investors
Morrisons suffered another sharp fall on like-for-like sales at its stores over the past quarter to November 2, when sales fell 6.3%.
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News
Go Outdoors reports increase in full-year sales and earnings
Specialist retailer Go Outdoors has reported an increase in sales and earnings after making a range of improvements to the business.
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News
Morrisons 'encouraged by progress' despite 6.3% like-for-like fall
Morrisons’ like-for-likes excluding petrol slumped 6.3% in the 13 weeks to November 2 and total sales excluding fuel were down by 3.6%.
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Opinion
Comment: What to expect from Sainsbury’s strategic review
Hot on the heels of Netto’s touchdown again in the UK Sainsbury’s, a joint venture partner of the Danish discounter, will update next week.
