All Customer articles – Page 123
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Retail Voice
Three ways to turn festive shoppers into lifelong customers
Why brand purpose, consistency and transparency are crucial to long-term customer loyalty.
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NewsHouse of Fraser launches pop-up brand concessions
House of Fraser will play host to pop-up concessions designed to drive footfall with an ever-changing offer.
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AnalysisExperience is driving loyalty like never before
Why providing an excellent customer experience is critical for creating valuable connections with shoppers in today’s hyper-competitive market.
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NewsOpinion: Retailers shouldn’t say 'it’ll never happen'
All my life I’ve heard smart, intelligent people say the words ‘it will never happen’.
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Retail VoiceSupercharge your Christmas creative on mobile
Facebook’s Martin Harbech reveals five secrets to making the most of the festive period on the small screen.
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Retail VoiceCould 2018 be the year of augmented humanity?
With technology becoming more natural and instinctive, will 2018 be the year where artificial intelligence meets emotional intelligence?
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OpinionKeynote: In the age of robots, human contact will be key
In the rush to keep up with consumer habits, such as the rise of social media and consumers’ desire for convenience and speed, the industry could be overlooking one of its strongest suites in the deck – people.
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Retail VoiceCan footfall data predict future sales performance?
Breadth of coverage across key retail destinations and a high correlation with national spending data means retailers should ignore footfall statistics at their peril.
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AnalysisConsumer 2018: How will shoppers spend this year?
Consumer spending has been volatile of late. What does this mean for 2018? Will shoppers splash the cash or batten down the hatches?
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AnalysisConsumer 2018: Will confidence continue to fall?
Consumer confidence fell again in November, marking the 20th consecutive month of negative shopper sentiment.
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AnalysisConsumer 2018: Seven trends retailers need to know
We speak to forecasters and consumer experts to pick out the big trends to watch in 2018.
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Retail VoiceThree ways to win over consumers in 2018
As a new year approaches, Komal Helyer of Pure360 discusses the key steps brands should take to keep up with customer expectations.
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NewsWatch: Poundland unveils cash-conscious Christmas ad
Poundland has launched its festive advertising campaign, which sees real life shoppers guess the price of its products.
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NewsAmazon to launch Treasure Truck in the UK
Amazon is launching its Treasure Truck, which gives local shoppers access to exclusive deals, in the UK this month to drive festive sales.
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NewsWatch: Iceland unveils tongue-in-cheek Christmas advert
Iceland’s Christmas advertising campaign uses online footage of real families as a light-hearted antidote to ‘tear-jerking, blockbuster’ offerings from retail rivals.
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NewsMissguided poaches Shop Direct exec for CCO role
Missguided has snapped up Shop Direct’s group marketing director Kenyatte Nelson for its chief customer officer role.
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OpinionThe best shopping centres continue to evolve and adapt
Christmas is fast approaching, and now is the time to reflect on the departing year and make resolutions for the year ahead.
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OpinionCustomer experience lessons from Retail Week Interiors
The recent Retail Week Interiors conference provided great examples of outstanding customer experience.
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OpinionOpinion: Is price the only thing that matters?
As retailers feel the squeeze of inflation, CollectPlus chief executive Neil Ashworth argues the case for creative thinking to find efficiencies without compromising on experience.
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NewsJohn Lewis accused of plagiarism over Christmas ad
An author and former children’s laureate has suggested that John Lewis may have copied his work for its Moz the Monster Christmas advert.