All Social media articles – Page 23
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AnalysisAnalysis: Why teenage Generation Z shoppers are different
Today’s teenagers are growing up amid a digital revolution, and retail has some work to do if it’s going to keep up.
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NewsBreakfast briefing: Retail news on Sainsbury's and business rates
Retail news round-up September 24, 2013: Sainsbury’s hires Conversocial to bolster its social media strategy; Ed Miliband pledges business rates freeze for small firms
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OpinionComment: Digital emphasis separates old and new retail
I carry in my head scenarios for two retailers, OldRetail and NewRetail. Picture the scenes at their board meetings this week.
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NewsDigital innovations steal the limelight at London Fashion Week
Trailblazing digital retail technology had a flashbulb-moment alongside catwalk models as retailers put innovation centre stage for London Fashion Week.
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AnalysisAnalysis: What can retailers learn from the One Direction marketing machine?
The music business’ response to the challenges posed by the digital revolution offers useful lessons for retailers.
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OpinionComment: How can retailers turn social influence into sales?
Multiple channels, data mountains, transient customers, cost pressures, product sourcing, short-term fashion trends, constantly increasing customer expectations, personalisation.
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OpinionComment: Appliances Online to whet investor appetite
Etail group DRL, owner of AO.com (formerly Appliances Online), has this week moved a step closer to a stock market flotation after hiring banks Jefferies and JP Morgan.
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OpinionComment: Are Sales practices destroying trust in retail?
OFT blasts carpet and furniture stores for misleading price cuts’, read the website of one national newspaper last Friday, before then reporting ‘Retail chiefs blast OFT over carpet and furniture price-fixing probe’.
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AnalysisRetail Week Ecommerce Summit: Best practice in etailing
The Retail Week Ecommerce Summit will explore the latest developments in etailing and feature businesses that are thriving. Rebecca Thomson outlines some of the highlights.
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OpinionComment: Putting customer service first? Some retailers are having a laugh
Having been to the US on holiday I was reminded of my father, who always said Americans smile from the teeth outwards.
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AnalysisAnalysis: How Walmart has developed its mobile Scan and Go service
One of the many advantages of mobile payment is significantly expanding CRM reach, getting to know about a far greater percentage of all of a shopper’s purchases. Nowhere is this more attractive than with Walmart, which has never had (and still doesn’t) a traditional CRM.
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OpinionComment: New Look enjoys a new lease of life
New Look was in the headlines this week after revealing plans to introduce concessions such as nail bars into its stores in order to increase shoppers’ dwell time.
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OpinionComment: George at Asda - quick to capitalise on new royal arrival
As the nation waited in anticipation for the royal baby to be named, marketing and product teams from the UK’s leading retailers all charged full steam ahead.
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AnalysisAnalysis: Smart TV, dual screening and ads - how TV's role in retail is changing
TV has come a long way since its black and white beginnings. Suzanne Bearne takes a look at the latest developments and the impact interactive TV could have on retail.
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OpinionComment: No-nonsense advice for a successful business
I recently gave a talk to a group of business people, reflecting on recent frustrations and thought wouldn’t it be great if people just got to the point and cut the crap.
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OpinionBlog: Selfridges launches Denim Lovers crowd-sourced campaign
Department store group Selfridges has launched a crowd sourced digital marketing campaign to support the opening of its Denim Studio.
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OpinionBlog: Amazon's new social gifting service - Amazon Birthday Gift
Amazon has introduced a feature on its site to tap into the growing trend of social gifting, allowing a group of Facebook friends to collectively buy an Amazon gift card for a mutual friend.
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AnalysisInternational analysis: Kroger plans to accelerate growth with new strategy
On the back of another quarter of solid trading, US supermarket giant Kroger has added colour to its various investment initiatives.
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OpinionRetail surgery: Will shoppers pay more for good customer experience?
Will shoppers pay more for good customer experience?
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OpinionBlog: Very tie up allows shoppers to "shop" Big Brother house
Online retailer Very has launched a tie-up with reality TV show Big Brother that allows viewers to buy products featured in the programme.