All Social media articles – Page 24
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OpinionComment: No-nonsense advice for a successful business
I recently gave a talk to a group of business people, reflecting on recent frustrations and thought wouldn’t it be great if people just got to the point and cut the crap.
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OpinionBlog: Selfridges launches Denim Lovers crowd-sourced campaign
Department store group Selfridges has launched a crowd sourced digital marketing campaign to support the opening of its Denim Studio.
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OpinionBlog: Amazon's new social gifting service - Amazon Birthday Gift
Amazon has introduced a feature on its site to tap into the growing trend of social gifting, allowing a group of Facebook friends to collectively buy an Amazon gift card for a mutual friend.
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AnalysisInternational analysis: Kroger plans to accelerate growth with new strategy
On the back of another quarter of solid trading, US supermarket giant Kroger has added colour to its various investment initiatives.
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OpinionRetail surgery: Will shoppers pay more for good customer experience?
Will shoppers pay more for good customer experience?
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OpinionBlog: Very tie up allows shoppers to "shop" Big Brother house
Online retailer Very has launched a tie-up with reality TV show Big Brother that allows viewers to buy products featured in the programme.
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OpinionComment: The online shopping experience needs human interaction
Burberry has just unveiled its latest attempt to humanise the online experience by allowing consumers to seal their electronic messages with a real kiss. ‘
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NewsB&Q to create emotional link with Unloved Rooms adverts
DIY retailer B&Q is to launch a marketing campaign designed to create a more emotional connection between its brand and customers and put the retailer “front of mind” as a source of advice and inspiration.
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GalleryIn pictures: PayPal Etail Awards 2013 winners revealed
Electricals etailer Appliances Online scooped the top gong at the PayPal Etail Awards 2013 last night.
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OpinionBlog: Ikea launches interactive party planning tool
Home and furniture retailer Ikea has developed an interactive party invitation generator to encourage people to make the most of their outdoor space in the summer.
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OpinionComment: It's time to assess how multichannel retail is changing
The high street has experienced dwindling sales while ecommerce has picked up the pace and posted record figures year on year - and 13.4% growth is projected in the UK for 2013.
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AnalysisEditorial content online: What do retailers need to know?
Sports Direct has gone one step further than integrating editorial content into its retail site and has launched a standalone sports news website.
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News
JC Penney uses social media to win back shoppers
JC Penney is using social media to try to win back shoppers. The troubled department store group acknowledged that customer numbers fell because of former chief executive Ron Johnson’s elimination of coupons and Sales in favour of regular low prices.JC Penney posted a video on Facebook with the message: “What ...
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NewsLittlewoods aims to monetise Facebook with shopping tool debut
Littlewoods claims to have become the first retailer to monetise Facebook as it debuts a new interactive shopping tool.
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OpinionRetail surgery: Who should run social media accounts for retailers?
Who should run social media accounts for retailers?
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OpinionRetail surgery: What does the new Facebook Home app mean for retailers?
What does the new Facebook Home app mean for retailers?
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OpinionBlog: Uniqlo launches video app
Japanese fashion retailer Uniqlo has created a video app to promote a series of events it is running at a pop-up location in London this month.
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OpinionComment: What does Facebook Home mean for retailers?
Last week, Facebook announced a new app called ‘Home’ to be hosted on the HTC First phone, relflecting the growing importance of social networks.
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OpinionRetail surgery: How can mobile technology and social media help bricks-and-mortar retailers?
How can mobile technology and social media help bricks-and-mortar retailers?
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AnalysisAnalysis: How social networks can play a part in making the sale
Facebook stores have yet to convince shoppers as a transactional channel, but social networks shouldn’t be written off.