All Social media articles – Page 19
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NewsBenefit Cosmetics launches digital 'festive village' on Instagram
Benefit Cosmetics is using Instagram to create a digital “festive village” filled with Christmas products that aim to inspire shoppers.
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OpinionComment: M&S seeks millennial consumers to improve retail sustainability
Marks & Spencer, Google and other companies have joined the global movement Collectively to help create a sustainable retail future.
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OpinionComment: Sainsbury’s 50p retail fail is a lesson for all retailers
Sainsbury’s 50p retail blunder is a reminder to all retailers about the importance of playing smart in the on-going price war.
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NewsWalmart appoints Instagram founder Kevin Systrom to board
Walmart has appointed Instagram founder Kevin Systrom to its board to tap into his “entrepreneurial background and digital expertise”.
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OpinionComment: Lidl has upped its marketing game as it focuses on quality
Lidl has launched a new campaign about quality as it continues to convince middle class shoppers it is a serious contender.
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NewsPowaTag app enables sales direct from Facebook, Twitter and Instagram
Mobile technology business PowaTag has updated its software to enable shoppers to buy directly from social media.
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OpinionComment: How Burberry and Topshop use technology to put money in the till
London Fashion Week has once again highlighted the relentless convergence between retail and technology.
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NewsTech & Ecomm Summit: Retailers should embrace creative content, says BuzzFeed
BuzzFeed’s European advertising boss has urged retailers to embrace social media and imaginative content to engage with customers.
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AnalysisComment: Are retailers ready for connected Christmas shoppers?
With Christmas fast approaching and customers more digitally connected than ever, how will retailers rise to the challenge of engaging consumers?
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OpinionBlog: Topshop leads the tech savvy fashion pack at London Fashion Week
British Fashion Council chairwoman, and Net-a-Porter founder, Natalie Massenet kicked off London Fashion Week on Friday by heralding the city as the “most tech savvy” fashion capital in the world.
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NewsAo.com’s Yossi Erdman reveals his electric vocal talents
Electricals etailer Ao.com’s head of brand and social media Yossi Erdman has been rumbled as the MC for Israel’s Strictly Come Dancing.
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NewsTopshop creates a 'Social Catwalk' for London Fashion Week
Topshop is creating a “fully interactive digital mosaic” showcasing Instagram users’ comments in its Oxford Street window during London Fashion Week.
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OpinionComment: How physical retailers can succeed against etailers
In the face of etailers, brick and mortar retailers show that in-store experience is a powerful resource but that online offer is still key.
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NewsTwitter debate: Harnessing the power of online branding
Retailers and leading retail analysts discuss how engagement with an online community leads to increased omnichannel revenue.
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NewsTwitter tests 'buy' button to allow retailers to sell products direct from a tweet
Twitter is testing a ‘buy now’ button on its platform that will allow users to purchase products direct from a tweet.
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AnalysisAnalysis: Customer experience innovations from Dixons Carphone and Pets at Home
Customer experience has become retail’s biggest buzzword, and Retail Week’s new event aims to get under the skin of exactly what it means.
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AnalysisAnalysis: Gatwick Airport overhaul shows growing retail travel sector
Gatwick Airport is the latest airport to undergo a retail revamp and demonstrates the growing importance of a strong trade offer in travel hubs.
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NewsGenuine Juices’ Twitter punning stunt comes to fruition
Genuine Juices took to Twitter to ask Sainsbury’s and Ocado to stock their product – their query bore fruit as the retailers gave punny replies.
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NewsLidl unveils £20m brand campaign as sales surge to £4bn
Lidl’s first UK brand campaign sees the discount retailer focus on quality fresh produce with a TV ad campaign entitled #LidlSurprises.
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AnalysisComment: Retailers need to stop behaving like retailers
As the world’s most successful brands are categorised into several retail categories, retailers must innovate their image to remain relevant.