‘The ‘laminated book of dreams’ may be long gone, but Argos retains a place in shoppers’ hearts’

RW OPINION - GEORGE MACDONALD

A dedicated ownership team, strong heritage and sound sales base stand Argos in good stead as it prepares for a new chapter independent of Sainsbury’s, believes George MacDonald

Remember the ad tagline ‘Don’t shop for it, Argos it!’ New owners have gone shopping for Argos itself, but have ambitions to rekindle that sentiment among consumers.

 

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