All articles by Joanna Perry – Page 11
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Opinion
The long and the short of IT strategy
The mixture of strategy and tactics that the best retailers are employing to beat the recession is something that IT departments can learn from, and should champion through their businesses.
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News
Asda collects store feedback from 250,000 customers
More than 250,000 customers have provided Asda with feedback since it launched its tellASDA initiative at the beginning of the year.Since January it has issued receipts at the tills of its 367 stores that provide information on how customers can make comments about their store visit. Customers have the option ...
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News
Kiddicare relaunches website to drive sales
Multichannel nursery retailer Kiddicare has this week relaunched its website, backed by sponsorship of three ITV series.
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Analysis
Is tactical behaviour damaging retailers’ long-term strategy?
Tactical behaviour to shore up top lines has been a feature of the recession as retailers compete harder for customers, but is it damaging to your longer-term strategy, asks Joanna Perry
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News
Phones 4U's Theubar.co.uk is a virtual customer panel
Phones 4U last week revealed the uBar, a virtual customer panel that will target its core 16- to 24-year-old market. Similar to the MindBubble and New Look online research communities, the idea is that the site will be used to ask questions of the customers that get involved, but also ...
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News
Debenhams cuts costs with IT helpdesk automation
Debenhams has cut the costs of running its IT helpdesk by 25% with the deployment of a service management system that has allowed it to automate some processes.
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Opinion
Is self-serve a selfish strategy?
The number of UK stores with self-checkouts is expected to double in the next three years. But will this service strategy benefit shoppers or is it all about the retailers’ bottom lines?
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News
Mothercare picks planning system for international business
Mothercare has selected a pre-season planning application from Torex to support its growing International division.
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Analysis
Christmas online: ’Tis the season to be jolly (and organised)
What do retailers need to think about to make sure that their online trading goes off without a hitch this Christmas, asks Joanna Perry
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News
Ryman builds on systems overhaul with web platform
Ryman will replace its web platform before the end of the year as part of a significant overhaul of its internet operation.
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News
Boden.co.uk opts for catwalk videos
The latest fashion retailer to jump on the Asos bandwagon of catwalk videos is Boden, which has begun using them to accompany some of its womenswear and girlswear products.
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Opinion
File sharers are consumers too
Would cutting off the internet access of people who abuse copyright online really benefit legitimate entertainment retailers?
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Opinion
Communication before implementation
One well-respected retailer has argued that complex systems are making life more difficult for his industry. But the problem that most businesses with underperforming systems actually face is the lack of communication between their operational and technical staff.
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Analysis
Retailers shaking up contact centres
Whether it’s headcount cuts, outsourcing or in-sourcing, retailers are shaking up their contact centres in line with the changing face of home shopping. Joanna Perry asks what the future holds
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News
Pets at Home uses data mining to bolster loss prevention
Pets at Home has embarked on the implementation of a data mining system to aid its loss prevention team.
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News
The Entertainer ramps up digital marketing
Toy specialist The Entertainer is to extend its digital advertising efforts in anticipation of a bumper Christmas online.
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News
How does Sainsburys.co.uk compare?
Last week Sainsbury’s launched its non-food offer online. But how does the site compare with those of rivals Tesco and Asda?
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Analysis
Online merchandising: A picture is worth 1,000 words
Flashy images, picture tools and product videos might look impressive, but do they hold any sway over customers? Joanna Perry finds out
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Opinion
Politicians fiddle as the internet burns cash
The European Commission wants to ask the audience to help it formulate its strategy for building a digital economy that thrives.
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News
PayPal suffers global shutdown
PayPal’s online payment service was unavailable for over an hour from 6.30pm onwards UK time on Monday, according to reports.The outage was due to an “internal issue”, according to a PayPal spokesman, with users of the payment service across the world affected. Although the problem was said to have only ...