All Customer articles – Page 153
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NewsTesco donates ice bucket challenge profits to charity and nominates rivals
Tesco is donating profits it makes from the ‘ice bucket challenge’ craze sweeping the country to charity and is nominating rivals to do the same.
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NewsFurniture Village updates image to target younger shoppers amid investment
Furniture Village is updating its logo to target younger shoppers as it expands its stores after securing a £6m investment from the Business Growth Fund.
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NewsKaren Millen signs Game of Thrones star Sophie Turner for autumn campaign
Karen Millen has signed up Game of Thrones actress Sophie Turner as the star of its autumn campaign as it celebrates London’s style and creativity.
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NewsArgos to launch ad campaign to push home and furniture own brand
Argos is launching a TV advertising campaign to push its first ever home and furniture own brand Heart of House.
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NewsBathrooms.com shows it has a suite tooth with recent partnership
Bathroom specialist etailer Bathrooms.com has teamed up with Choccywoccydoodah for their campaign poking fun at online searches for ‘bathroom sweets’.
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NewsVideo: Karen Millen launches teaser campaign around its 'mystery star'
Karen Millen has launched a teaser campaign for its autumn 2014 range creating suspense around which mystery star will front it.
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NewsMarketing campaign: Foot Locker hires forgetful basketball players
All you need is a short memory to be one of the greatest basketball players of all time claims the new Foot Locker advert.
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NewsVideo: Marc Jacobs to launch pop-up 'tweet shop' in Covent Garden
Marc Jacobs is opening a pop-up ‘tweet shop’ in Covent Garden next week where transactions will be based on social media interaction rather than cash.
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AnalysisIn pictures: Adidas’s World Cup marketing was the biggest in the brand’s history
Discover the strategy that design agency Fitch used to mastermind Adidas’s biggest ever marketing campaign for the World Cup.
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AnalysisMarketing campaign: Marks & Spencer celebrates children's every milestone
At this time of year it is virtually impossible to escape ‘back to school’ adverts and they are usually a drab affair as retailers go through the motions.
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OpinionVideo: What Coca Cola's drones can teach retailers about digital marketing
In the era of the agile consumer, peoples’ lives have been transformed by technology. We think in the now, are open to novelty and innovation and will act quickly if bored, frustrated or enticed.
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NewsMcColl's launches loyalty scheme to drive sales and CRM
Convenience retailer McColl’s has launched a loyalty scheme to boost sales and drive its understanding of shopping habits.
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Analysis
Campaign of the Week: Morrisons' yellow pepper turns heads
This week, Londoners might have noticed the skyline either blighted or enhanced - depending on their perspective - by a mobile giant yellow pepper.
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Analysis
Campaign of the Week: Sports Direct's Slazenger tennis ad is on target
Frustrated sport fans weighed down by England’s early World Cup exit are now happily able to invest their enthusiasm into the Wimbledon tennis tournament.
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NewsDixons boss James: Black Friday now a firm fixture on UK retail calendar
Black Friday, the day of shopper deals imported in a big way from the US by UK retailers last year, is now a retail red letter day Dixons bosses believe.
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AnalysisCampaign of the Week: Halfords' Bike Whisperer gets touchy feely
While some comedy campaigns struggle to elicit the smallest of smiles, it’s likely that The Bike Whisperer of Halfords will provoke genuine chortles
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Analysis
Campaign of the Week: Etsy.com's first TV ad empowers its sellers
What better way for Etsy to demonstrate support for its sellers than to give them the necessary tools to create their own ad?
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AnalysisAnalysis: Will the World Cup allow retailers to score winning goals?
With the World Cup on our screens this summer we examine retailers preparations and expectations for the world’s biggest football event.
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NewsVideo: Evans Cycles launches new TV ad featuring Sir Chris Hoy
Evans Cycles has launched a new TV ad campaign featuring Olympic champion cyclist Sir Chris Hoy.
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NewsMorrisons launches long-awaited loyalty card trial
Morrisons has launched a trial of its long-awaited loyalty card scheme as part of its turnaround plans.

















