Superdrug makes multimillion-pound investment in own-brand innovation
Health and beauty retailer Superdrug has invested £20m into its own-brand innovation and is encouraging shoppers to make smarter choices when shopping for beauty and wellness products.
The high street retailer is calling out what it says are “overpriced beauty products” by bringing together a range of trending, premium ingredients but at a lower price point, which aims to “rival the best in category”.
Already have an account? Sign in here