Latest GfK consumer confidence data
UK consumer confidence stalls in March
Consumer confidence remained flat in March after a two-point decrease in February but views on personal finance improved despite the ongoing challenges faced by consumers.
Data: GfK consumer confidence
GfK’s UK Consumer Confidence Barometer has been running since 1974 and is the leading indicator of shopper sentiment in the UK. The monthly survey is conducted among a representative sample of around 2,000 UK consumers aged 16 and above. GfK questions consumers about their personal economic situation, the general economic situation of the UK, and whether or not they feel the timing is right to make major purchases or save their money. Consumer confidence has been tested over the past few years following Britain’s exit from the EU and the coronavirus crisis.
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GfK consumer confidence archive
UK consumer confidence falls but optimism for year ahead remains
Consumer confidence took a dip in February as the UK entered recession, but the outlook for the next 12 months remains sturdy as consumers continue to spend despite the cost-of-living crisis.
UK consumer confidence rises to best score in two years
UK consumer confidence rises to “best headline score in two years” as optimism strengthens with inflation predicted to fall in the next 12 months.
UK consumer confidence ‘firmly in negative territory’ despite rise
UK consumer confidence had a “modest improvement” as it rose two points in December but remained “firmly in negative territory” as the cost-of-living crisis continues.
UK consumer confidence increases despite ‘ongoing cost-of-living concerns’
UK consumer confidence rose by six points in November, despite “ongoing cost of living concerns” impacting many customers.
UK consumer confidence falls ahead of festive season
UK consumer confidence took a fall of nine points in October as the cost-of-living crisis continues to exert “acute pressure for many customers” ahead of the festive season.
UK consumer confidence inches up but customers still under pressure
UK consumer confidence inched up four points in September as inflation slowed, but customers continue to face financial pressure.
UK consumer confidence regains momentum in August
UK consumer confidence regained momentum in August showing signs of “renewed optimism” after it had a dramatic six-point fall in July.
UK consumer confidence falls six points as ‘reality starts to bite’
UK consumer confidence took a dramatic six-point dip after showing steady signs of recovery over the past six months as resilience starts to collapse and reality bites.
UK consumer confidence increases ‘despite fierce economic headwinds’
UK consumer confidence increased for the fifth month in a row despite “fierce economic headwinds of the cost-of-living crisis” and “double-digit grocery price increases”.
Consumer confidence inches up on a steady path to recovery
UK consumer confidence increased for the fourth month in a row since January as May saw an “encouraging three-point uptick” though it could still be a “rocky ride out of these tough times”.
UK consumers boosted by ‘sudden flowering of optimism’
The GfK Consumer Confidence Index increased six points to -30 in April compared with last month – a 20-point recovery since January this year.
Consumer confidence inches up but ‘cost-of-living crisis remains stark reality’
UK consumer confidence has jumped by two points in the month of March, though the outlook remains gloomy.
Consumer confidence inches up but ‘too early to talk about green shoots’
The GfK consumer confidence index increased by seven points to -38 in February in a surprise rebound after languishing at historic lows.
Consumer confidence shows no improvement as it drops to near-historic lows
UK consumer confidence dropped again in January and showed little signs of improvement as it reached near-historic lows.
UK consumer confidence inches up despite warning of ‘tough road ahead’
UK consumer confidence inched up two points in December but remains at record low levels as retailers warned of a tough road ahead.
Black Friday consumer tech sales sink to five-year low
Air fryers, heated clothes airers and electric blankets bucked the downward trend for Black Friday sales this year, according to point-of-sale data by analysts GfK.
Consumer confidence inches up as Sunak takes charge
Consumer confidence has increased slightly, up from the historic lows it reached in recent months.
Analysis: What are retailers doing to avoid a nightmare before Christmas?
Retailers need a Christmas miracle. With unaffordable fuel bills and economic turmoil wreaking havoc on consumer confidence, the backdrop of this year’s festive season is looking closer to a Dickens novel than a winter wonderland
Consumer confidence enjoys meagre boost following mini-budget
Consumer confidence was boosted by former chancellor Kwasi Kwarteng’s mini-budget but remains in the doldrums as shoppers grapple with the “new abnormal”.
Consumer confidence ‘buckles’ to new record low amid spiralling finance fears
Consumer confidence has hit a record low for four out of the last five months, as shoppers’ concerns about personal finances and the economy in the year ahead spike.