Dixons Carphone

Following the merger of Dixons Retail and Carphone Warehouse in 2014, Dixons Carphone has a turnover near £10bn, trading through just under 2,250 outlets across 11 countries. Its brands include Carphone Warehouse and Currys PC World.

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Think differently

Victoria nightingale

Data geek or shopfloor trader – what makes a great CEO?


As a new breed of data-obsessed chief executive emerges – such as new Dixons Carphone boss Alex Baldock – can workers still move from shopfloor to boardroom?

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