All articles by Brian Kalms
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Opinion
‘It's not a matter of when a cyberattack happens, but how much damage it causes’
Cybersecurity breaches can result in huge, sometimes irrecoverable, reputational damage. Without proper response and recovery plans, a company’s chance of survival is lower, warns AlixPartners’ Brian Kalms
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Opinion
‘In belt-tightening times, prioritising your digital business is critical’
Where should retailers invest for value that can endure beyond this economic downturn? Brian Kalms, managing director at AlixPartners, explores the priority areas
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Opinion
‘Even the most security-savvy retailers are attractive targets for cybercrime’
In a digital-first environment, retailers cannot afford to overlook any kind of cyber threat, says AlixPartners managing director Brian Kalms
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Opinion
‘Next wave of ecommerce goes beyond perfecting online shopping experience’
Despite the stiff economic headwinds, the need to get digital transformation right has never been more important, says AlixPartners managing director Brian Kalms.
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Opinion
‘A website is not enough for bricks-and-mortar retailers to call themselves multichannel’
A digital-first mindset is not simply about accelerating the growth of online, argues AlixPartners’ Brian Kalms
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Opinion
Opinion: Now is the time for retailers to get to grips with data
Following the recently announced changes to the lockdown, retailers are busy preparing for a new normal.
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Opinion
Opinion: Experiential retail is key to store success in the digital era
It is no secret that traditional ‘bricks and mortar’ retailers have come under intense pressure in the digital era.
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Opinion
Opinion: Why fashion’s future lies in sustainability
Our relationship with clothes is becoming short-lived. Declining prices, multiple collections per year and a ‘wear once’ culture mean fast fashion is now an epidemic of global proportions.
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Opinion
Opinion: How can retailers make the most of venture capital?
Not content with just engaging with startups, many leading corporates are now experimenting with financial investments well outside the day job.
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Opinion
Opinion: Retail 101 – let's fix the basics first
These days everyone, including me, is talking innovation, service, experience and destination shopping.
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Opinion
Opinion: Partnerships with start-ups are the future of retail
It’s hardly breaking news that large traditional retailers are struggling to keep up with growing transnational corporations.
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Opinion
Opinion: Talking a good game is not the same as innovation
Retailers are some of the most efficient and effective organisations in existence today.
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Opinion
Opinion: Retailers should fear a more direct approach
With more consumer packaged goods companies now going direct to consumer, what does this mean for retailers?
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Opinion
Opinion: What we learned from Christmas trading
We all know what happened over the festive period: a rise in grocery sales against fashion, brands with a differentiated offering excelling, and online growing for both multichannel and online-only retail.
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News
Opinion: Food retailers must adapt to disruption
While some examples are obvious and others subtle, however you look at it, it’s clear that food retail is being continually disrupted in non-traditional ways.
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News
Opinion: Unlocking the value of data for retailers
In today’s market, data-driven retail is essential. A better shopping experience delivers higher sales, more frequent visits and greater likelihood of brand advocacy.
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Opinion
Opinion: Tech will help retailers shed image problem
The retail industry is undergoing substantial transformation as the full impact of artificial intelligence technology on retail roles is not yet known.
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Opinion
Opinion: Embracing millennial employees
While many retailers think it is hard having millennials as customers, employing them is another matter.
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Opinion
Opinion: Emotion tracking – insight into customers or a bit creepy?
Ask any retail exec what is the most important part of their business and you will likely be told the customer.
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Opinion
Opinion: The subscription economy is redefining retail customer engagement
Modern consumers choosing to subscribe to services rather than own products is rewriting the rule book on customer engagement.