All Quiz articles
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AnalysisGlad rags, stores surge and flight to value – how fashion retailers fared this Christmas
As the Christmas reporting season comes to a close, a return to in-store shopping in the post-pandemic world, freezing temperatures and the impact of the cost-of-living crisis delivered a range of results for fashion retailers over the period.
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News
Quiz sales rise as shoppers snap up occasionwear
Fashion retailer Quiz has reported a strong sales increase over Christmas when consumers bought party gear as they celebrated a festive period free of pandemic restrictions.
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News
Quiz swings to profit as sales rebound post-pandemic
Quiz has swung back into the black as sales rebounded in its stores, concessions and online following the disruption of the pandemic.
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News
Quiz Clothing sales jump as customers seek 'glamorous looks at value prices'
Quiz Clothing has recorded an uplift in sales over the last six months as its occasionwear and dresses resonate with consumers.
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News
Quiz grows festive sales despite slump in online demand
Quiz has posted a jump in Christmas sales as customers flocked back to its stores and concessions at the end of last year.
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News
Quiz warns of potential effect of Omicron on Christmas as it delivers another loss
Quiz has reported a loss before tax and warned its stakeholders about the potential loss of sales due to the rise of the Omicron coronavirus variant in the run-up to Christmas.
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News
Quiz losses deepen as sales plummet due to pandemic store closures
Fashion retailer Quiz has reported deepening losses as rolling store closures due to pandemic restrictions hammered its revenues.
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Prospect Analysis
Technology strategy at Quiz
Quiz has increased its investment in technology to support its omnichannel growth strategy and global potential, particularly focusing on online, IT and system infrastructure.
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Prospect Analysis
Quiz (SWOT)
Quiz provides its customers with a clear and concise proposition of affordable, contemporary occasion wear as well as a newer range of smart casual clothing.
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Prospect Analysis
Quiz (Strategy)
Quiz was forced to restructure the business in 2020 to cut the size of its store estate, while it has also significantly reduced its dependence on UK department stores. Going forward, this will allow the business to generate more of its revenues from its own stores and websites which have traditionally generated higher returns than other revenue streams.
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Prospect Analysis
Stores at Quiz
With store sales on a sharp downward trajectory – further exacerbated by the pandemic - Quiz undertook a restructure of its standalone store portfolio in June 2020, which saw its UK standalone stores placed into administration. This enabled the retailer to renegotiate rents or dispose of unprofitable properties. This has seen the UK standalone store network reduced from 75 stores in March 2020 to 62 as of March 2022.
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Prospect Analysis
Quiz (People)
Founder Tarak Ramzan still leads Quiz as chief executive and the retailer has a stable senior team.
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Prospect Analysis
Quiz (Overview)
Quiz was established in 1993 in Glasgow by founder and chief executive Tarak Ramzan, originally selling women’s clothing through a handful of stores but subsequently becoming a fast fashion omnichannel retailer with a substantial international presence.
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Prospect Analysis
Quiz (Financials)
Quiz group sales almost doubled (+97.4%) year on year to £78.4m in the year to 31 March 2022 (FY2021), from £39.7m the year before, as pandemic related social restrictions lifted, while pre-tax profit came in at £0.8m. All channels improved, with overall online sales up 23.6%, driven by Quiz’s own website.
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Prospect Analysis
Ecommerce at Quiz
Optimising the omnichannel model has been set as a key priority in turning the business around and this aim has been intensified due to the mass shift in consumer spend to online as a result of the pandemic.
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Prospect Analysis
Customer and marketing at Quiz
Quiz is an omnichannel fashion brand, specialising in trend-driven occasion wear and dressy casual wear for fashion-forward females aged from 16 to 25.
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Prospect Analysis
Supply chain at Quiz
Quiz prides itself on its “fast, flexible supply chain” – using a ‘test and repeat’ model – which allows the retailer to deliver catwalk trends quickly to the shopfloor. This allows it to introduce new products to its stores and website within weeks of identifying new trends and replenish successful lines quickly.
