Scottish fashion brand Quiz has reported double digit sales growth in July and August, after completing what it called a “wide-reaching operational streamlining strategy” of the business.
In July and August Quiz posted a 14% increase in like-for-like store sales and a 5% uplift in online sales.
The retailer said that as part of its restructuring, it has “made significant investments in product design, buying and merchandising with the business recruiting new talent, introducing fresh product categories and adding supply partners from closer to home territories”.
The fashion brand said it also launched same day click and collect for customers earlier in the year, and is launching online fulfilment in stores starting this autumn.
Quiz chief executive Sheraz Ramzan said: “We are encouraged to see the results of our restructure at Quiz Clothing reflected by this uplift in sales. While the Quiz DNA remains rooted in occasionwear and helping our customers look and feel great through quality-first designs, we have seen an exceptional reaction to our renewed focus on casualwear, coordinated separates and transitional ranges.”
The announcement follows a torrid period of trading for the Scottish-based fashion brand. It drafted in administrators Teneo in February of this year, after its owners tried and failed to find a buyer for the brand.
It also came off the London Stock Exchange in December 2024, in a bid to cut costs.
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