All Instagram articles
Instagram is a social networking app that launched in 2010 and has been owned by Meta (Facebook) since 2012. The platform centres around sharing photos and videos, but it also offers a host of other features from messaging to full ecommerce capabilities. Instagram boasts more than 500 million daily active users and over a billion monthly active users, with the majority of users aged between 18 and 34.
-
Innovation of the WeekAmazon teams up with Meta and Snap for seamless social shopping
Innovation of the Week is a subscriber-only series highlighting retail initiatives that have caught the eye of our analysts.
-
AnalysisWhere THG, Jigsaw, Hawes & Curtis and Richer Sounds are investing in 2024
Store experience, digital marketing and AI will dominate investment strategies next year, say the bosses of the UK’s largest retailers in the Retail 2024 report.
-
NewsIkea launches in-store AR game with Meta
Ikea has helped to develop a new augmented reality (AR) experience that teaches customers about marine life and sustainability.
-
Retail VoiceLuxury consumers are changing – here’s what you need to know
The past 18 months have seen a transformation of behaviour, with buying online increasingly becoming the norm.
-
AnalysisWhy Pinterest, TikTok and Snap are all betting big on social commerce
As consumers continue to embrace online shopping, social media sites are finding new ways to encourage online purchases. Retail Week analyses how three leading social media platforms are enticing users to buy.
-
NewsFacebook to add Shops to WhatsApp as it expands ecommerce offering
Facebook is expanding its Shops and Shops Ads products to other platforms under its umbrella including WhatsApp and Instagram.
-
VideoMade opens shoppable virtual showroom as it blends digital and physical
Homewares and furniture retailer Made.com has launched a shoppable virtual showroom as it adapts to changes in consumer behaviour accelerated by the pandemic.
-
NewsPatagonia cancels Facebook and Instagram ads in ‘hate’ row
Outdoor goods giant Patagonia has axed all advertising on Facebook and its Instagram photo-sharing service amid concern over its influence on issues ranging from the coronavirus pandemic to racial justice.
-
NewsInstagram launches digital fashion tie-up with Facebook Shops
Instagram has launched a ‘Fashion Week 2020 Playbook’ to help fashion retailers and brands create digital catwalks during the coronavirus crisis.
-
NewsFacebook squares up to Amazon with online shopping rollout
Facebook has accelerated and extended the launch of its shopping platform because of coronavirus.
-
AnalysisData: 10 retailers redefining the path to purchase
Missguided has topped a list of the 10 retailers maximising their reach across digital channels, a new Retail Week report reveals.
-
NewsZalando: ‘Instagram will be our biggest competitor’
European fashion retailer Zalando has said it has an unconventional competitor in the likes of photo-sharing app Instagram as the social platform moves further into the online retail space.
-
AnalysisAnalysis: Will Instagram be your biggest sales channel?
As Instagram sets out its plans to move from social to shopping, we ask if the platform can be retail’s next big sales channel?
-
NewsInstagram boss reveals online retail plans
The head of Instagram has laid out his long-term vision to tap into the social media app’s user base and move further into the online retail space.
-
NewsYoox Net-a-Porter launches shoppable Instagram accounts
Yoox Net-a-Porter is launching a service that will allow its customers to purchase products directly through its Instagram accounts.
-
VideoWatch: Instagram on the future of shopping via social media
Instagram’s shopping product marketing lead Ethan Arpi discusses how the online giant is “unlocking” the trend of shopping on social media.
-
NewsInstagram trials in-app payments in the US
Instagram is trialling a checkout feature in the US that will allow for users to purchase items and manage orders on the app for the first time.
-
VideoWatch: Inside Instagram's London pop-up
Instagram launched its first UK pop-up store to showcase its commerce capabilities. We spoke to the platform’s head of brand development about its retail ambitions.
-
NewsInstagram ties up with M&S for Shopping UK launch
Instagram has bolstered its social commerce offer in the UK with a suite of tools that allow shoppers to buy items directly from in-app photos.
-
NewsAmazon squares up to Instagram with Spark launch
Amazon has launched a shoppable feed of photos and stories within its mobile app, designed to drive purchases by its Prime members.