The real shopping priorities of UK consumers

How They'll Spend It report cover

Every retailer is fiercely competing for spend. So how is your business going to stand out in 2024? 

The answer lies in knowing your customer inside out. 

Retail Week’s How They’ll Spend It 2024 report provides the shopper insight needed to make business-critical decisions and investments to deliver the best CX and drive sales. 

Featuring exclusive findings from interviews with 1,000 UK consumers, this unmissable report examines the major changes in shopper spending habits and looks at which ones are likely to stick in the year ahead. 

Access your free copy of How They’ll Spend It 2024 to lift the lid on: 

  • Data that shows 46% of consumers are reconsidering their future spending, with 43% focused on saving money going forward
  • How shoppers are reprioritising spend by category – and what this means for 2024 trading
  • What factors on the path to purchase, from discovery to delivery, are most important to consumers
  • Immediate trends coming out of the golden quarter and how to plan for Christmas 2024