Fashion group behind Missguided triples sales
The on-demand fashion group behind Missguided has reported a 200% increase in sales for 2025, Retail Week can reveal.
Sumwon Studios, which carries the licences for Missguided, Playboy, Balr, Sumwon and Kizn, sold more than 25 million units in 2025, generating $300m (£220m) in net revenue. This is up from $100m (£73.3m) in 2024.
Already have an account? Sign in here