Boden boss Jill Easterbrook to step down at year-end as profits rise


Boden chief executive Jill Easterbrook will step down at the end of the year as the retailer warns that current trading has been hit by “ongoing consumer uncertainty”.

Easterbrook, who joined the fashion retailer at the beginning of 2017, is leaving to build a non-executive portfolio.

Boden will not appoint a replacement for Easterbrook, whose remit will be shared by executive chair Julian Granville, chief financial officer Paul O’Leary, who will become chief operating officer, and the existing management team.

Founder Johnnie Boden said: “Jill has contributed a huge amount to Boden. She has helped us to grow up. She has been instrumental in building Boden for the future and driving our ambition as an international, digital-first, multi-channel business. Over the last three years, we have invested in new channels, new systems and our people. I am very sad that Jill is leaving us but wish her every success in the future.”

Subscription content

Please sign in now if you have a subscription or are already registered with us.

Retail Week

Register for free to continue reading provides premium, in-depth intelligence that helps retailers judge risks, spot opportunities and identify what they need to do to win in the digital economy.

Register today for a taste of our high-quality intelligence and enjoy:

  • Two free article views per calendar month on
  • Detailed analysis of current trends and events 
  • Exclusive newsletters
  • In-depth reports, videos, interviews and much more

During December, registered users can access 24 free articles in our advent calendar - find it here or on the homepage.

Discover Retail Week register now

Please note, if you have recently purchased a subscription, it may take a few minutes before your account is updated.