Debenhams has launched a new credit payment option called Debenhams Pay+ for customers to have more control over how they pay.
The new buy now, pay later service is said to deliver “ultimate flexibility” and make every purchase “more convenient”.
With Debenhams Pay+ customers can choose to split the payment on orders of £15 or more over monthly, interest-free instalments, or use it like a credit card with the “flex it” option.
Flex it gives customers the option to pay over a longer period of time, at representative 29.9% APR variable.
The service requires no upfront payments and users can set their preferred monthly payment date. Customers can sign up in minutes and payments can be managed anytime through the Debenhams Pay+ app or website.
The launch is another step forward for Debenhams following news last week that it will expand its marketplace model to brands Karen Millen, PrettyLittleThing, Boohoo and BoohooMan powered by Debenhams’ cutting-edge technology.
It was also announced that Boohoo Group has been rebranded to Debenhams Group. DebenhamsPay+ is available now on Debenhams with plans to extend it across other brands in the future.
Debenhams Group chief executive Dan Finley said: “We are on a mission to connect people with the brands they love. DebenhamsPay+ is a key part of this journey — offering more choice, more flexibility and more freedom. Shopping should be seamless, and DebenhamsPay+ makes it easier than ever for our customers to get what they want, when they want it.”
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