![Rachel Eyre - Asda - Chief Customer and Digital Officer[99].jpg](https://d53bpfpeyyyn7.cloudfront.net/Pictures/274x183/7/9/0/3127790_racheleyreasdachiefcustomeranddigitalofficer99.jpg_263815_crop.jpeg)
More on DFS
News
DFS names new CFO as it upgrades profit outlook
DFS has appointed a new chief financial officer and upgraded its full-year profit outlook after delivering a strong financial performance during the first half.
Feature
Innovation round-up: Strategic partnerships, AI agents and gamified experiences
The Innovation round-up is our series highlighting retail initiatives that have caught the eye of our team, bringing you new ideas and case studies across technology, sustainability, stores, ecommerce and customer experience. Here we bring you the eight best innovations that caught our attention in the final quarter of 2025.