More on The Body Shop
Feature
Trimming fat or cutting muscle? How retailers can preserve their brand story in an era of cost-cutting
In the early 1990s, as sky-high interest rates, falling house prices, and an overvalued exchange rate sent the economy into a tailspin, McDonald’s famously slashed its brand marketing budget in a bid to cut costs. Just as famously, it lived to regret that decision.
Opinion
‘New business secretary’s Body Shop background may be good news for retail’
As the next Budget looms, retailers need all the friends they can get in government, but last week’s reshuffle means they need to build new relationships, observes George MacDonald
‘A Christmas profit warning is inauspicious, but retail has reasons to be cheerful about 2025’
The Body Shop is ‘back in profit baby!’ new boss reveals
The Body Shop is rebuilding its top team with new finance and marketing chiefs
The Body Shop to relocate head office to Brighton in ‘significant culture reset’