More on Asda
England v Mexico sees searches for energy drinks and pregnancy tests jump on Uber Eats
The 2am kickoff of England’s World Cup knockout match against Mexico on Monday created an unexpected opportunity for retailers selling through delivery apps.
Q&A: Asda’s Rachel Eyre on its new retail media partnership with Amazon
This month, Asda struck up a “first-of-its-kind” partnership with Amazon to advance its retail media offer. Chief customer and digital officer Rachel Eyre spoke to Retail Week about what the tie-up looks like and means for the supermarket, its customers and its advertising partners






















![Rachel Eyre - Asda - Chief Customer and Digital Officer[99].jpg](https://d53bpfpeyyyn7.cloudfront.net/Pictures/460x307/7/9/0/3127790_racheleyreasdachiefcustomeranddigitalofficer99.jpg_263815_crop.jpeg)