All Christmas adverts articles – Page 4
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VideoWatch: John Lewis, M&S, Boots and Sports Direct launch Christmas adverts
As this year’s eagerly-anticipated festive season approaches, Retail Week takes a look at the Christmas campaigns of John Lewis, Marks & Spencer, Boots and Sports Direct.
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NewsSupermarkets take a stand against racism following Sainsbury’s ad backlash
UK supermarket chains have joined forces to broadcast a number of adverts on Channel 4 as part of an anti-racism message.
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News‘Sainsbury’s Christmas ad is in tune with the times, its critics aren’t’
Sainsbury’s Christmas ad has brought out the bigots and trolls on social media since it aired at the weekend. Goodwill to all is clearly in short supply in some quarters this festive season, but the grocer, not its critics, is in tune with the spirit of the times.
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NewsWatch: Sports Direct unveils first-ever Christmas advert
Sports Direct has launched its first-ever Christmas advertising campaign, which head of elevation Michael Murray says is the first step in a “new look” for the retailer.
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VideoWatch: Tesco’s celebratory Christmas ad after year of pandemic gloom
Tesco is encouraging shoppers to treat themselves this Christmas after a year dominated by the Covid pandemic and associated lockdowns.
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VideoWatch: Sainsbury’s Christmas ads focus on food and family in uncertain times
Sainsbury’s is launching a trio of Christmas adverts this year focusing on family and nostalgia as the UK heads into an uncertain festive season.
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VideoWatch: Lidl pokes fun at other sentimental Christmas ads
Lidl’s Christmas campaign this year parodies its competitors in favour of “great Lidl products at great Lidl prices”.
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NewsWatch: John Lewis unveils ‘give a little love’ Christmas ad after Covid year
Department store business John Lewis and grocery stablemate Waitrose have launched “a Christmas ad like no other in a year like no other”.
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VideoWatch: Kevin the Carrot returns for Aldi’s Christmas ad
Aldi’s 2020 Christmas ad brings the next instalment in the adventures of Kevin the Carrot.
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VideoWatch: Amazon’s emotional Christmas advert
Entitled ‘The show must go on’, Amazon’s Christmas campaign tells the story of a young dancer.
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NewsWatch: M&S reveals star line-up for Christmas ads and charity donations
Marks & Spencer has brought a host of stars on board for this year’s Christmas food advertising campaign, which will also provide £2m for good causes.
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VideoWatch: TK Maxx Christmas ad acknowledges ‘hard year’
TKMaxx’s Christmas ad encourages customers to buy gifts for everyone, even the goat, after a tough year for all.
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VideoWatch: Lego rebuilds the world for Christmas
Lego’s Christmas advert shows adults and children alike playing with the famous building blocks – encouraging them to rebuild the world using their imagination.
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VideoWatch: Argos’ Christmas ad puts on festive magic show
Argos’ Christmas advert features sisters Lucy and Daisy who put on a magic show after circling a magician’s set in the retailer’s catalogue.
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VideoWatch: Very’s Christmas ad ‘celebrates every little moment’
Very has launched its Christmas campaign, encouraging viewers to embrace “every single moment” in the lead up to Christmas.
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AnalysisCracker or turkey? The verdict on retail’s Christmas ads
From Edgar the Excitable Dragon to Kevin the Carrot’s musical extravaganza, two advertising agency bosses give their verdicts on who has won retail’s Christmas ad battle.
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VideoWatch: M&S unveils second Christmas advert
M&S has launched its second Christmas advert following “great customer and colleague response” to its first ‘Go Jumpers’ advert.
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OpinionLeader: The more M&S can be like its Christmas jumper ad, the better
All the big retailers’ Christmas ads are out now and one big name that more than most will hope its seasonal marketing push results in a sack-full of spend is Marks & Spencer.
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VideoWatch: Tesco Christmas ad goes back to the future for centenary celebrations
Tesco has launched its festive advert, featuring a delivery driver and a trip through the years as the retailer celebrates its 100th Christmas.
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VideoRita Clifton: Why JLP and M&S hit the mark in festive ad battle
As John Lewis unveils its highly anticipated Christmas campaign, Brandcap co-founder and Asos non-executive director Rita Clifton joins Retail Week’s Grace Bowden to discuss the retailers that have pulled a Christmas cracker with their festive adverts.