The London store labelled the move as the WI receiving 'fashion's seal of approval'.
The Selfridges Women's Institute will aim to be just like a traditional country branch and offer advice on everything from cooking to the latest fashion, beauty and home-styling trends.
Selfridges buying and merchandising director Ann Pitcher said: 'We are delighted to be opening the first in-store branch of the WI. We won't be ignoring the WI heartland either and will be organising knitting classes - and hope to tackle jam-making this summer.'
Any woman who works or shops at the store will be eligible for membership. The first meeting is scheduled to take place later this spring.
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