All Personalisation & analytics articles – Page 5
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Analysis
Jon Rudoe: Gut feeling isn't dead in big-data retail
Data analytics are revolutionising retail – and most other industries too.
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Opinion
Opinion: The three tech-led models disrupting retail
The ability of technology to disrupt the retail market is well-known, but does the emerging trend of online to offline suggest that things may be changing?
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Analysis
Five lessons retailers can learn from Skyscanner
Skyscanner has disrupted online search and travel sectors alike with its easy to use holiday research platform.
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Analysis
GDPR: Ticking time bomb or blessing in disguise?
The EU-wide implementation of the stringent General Data Protection Regulation (GDPR) will come into effect next May. Why should retailers care and what are the silver linings?
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Opinion
Why is retail hitting 'subscribe' on beauty boxes?
As The Hut Group acquires Glossybox and rumours circulate of Walmart’s interest in Birchbox, personalised monthly subscriptions look to be a treasure chest of opportunities.
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Analysis
From AI to Gen Z: A peek at tomorrow's world of tech
With only one month to go until Tech. powered by Retail Week – Europe’s largest festival of innovation in retail technology – we look at what delegates can expect.
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Analysis
Analysis: Retail loyalty – the new pillars of success
Changed shopping and cultural habits are disrupting retailers’ established methods of building and retaining shopper loyalty.
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Opinion
Opinion: Six retail characteristics that define success
To succeed in the demanding world of the consumer customer experience is everything – but we’ve all heard that many times before right?
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Opinion
Opinion: Bridging the AI gap in retail marketing
The first step for retailers looking to realise the benefits of AI marketing is to understand exactly where they are now.
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Opinion
Opinion: Why retail must not ignore new data protection
The General Data Protection Regulation (GDPR) comes into force next May and its implementation could upend retailers’ marketing strategies.
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Opinion
Opinion: Substance wins over style for etail sales
There are myriad ways for retailers to adapt their ecommerce division, but which tactics have a tangible impact on sales?
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Retail Voice
Join up the dots with personalisation
Personalisation is a strategic focus for many retailers, yet customers are not feeling the love. Microsoft examines where this disconnect is coming from.
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Retail Voice
Tomorrow’s technology is here today
Innovation is rife in retail. With a plethora of new technologies promising to revolutionise operations, Microsoft takes a look at the most exciting advancements.
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Retail Voice
How is the connected store changing retail?
BT Wi-Fi’s retail account director Janet Johnson explores how developments in Wi-Fi connectivity lay the groundwork to reimagine the high street experience.
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Opinion
Opinion: Reflections on Retail Week Live 2017
Billed as “unmissable”, Retail Week Live certainly lived up to expectations.
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News
Google partners with H&M’s Ivyrevel on 'Data Dress'
Google has teamed up with H&M-owned etailer Ivyrevel on a mobile app that will leverage data about a customer’s lifestyle to design a bespoke dress.
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Opinion
Analysis: Top 10 marketing game-changers in 2017
In a world of connected devices and intelligent interfaces, retailers need to prepare for a tech-enabled future.
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Analysis
Research gets inside mind of the UK shopper
A perception of value and knowledge of previous promotions is enticing consumers back to retailers as they shop around for Christmas bargains, new research has found.
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Opinion
Opinion: Is there life beyond bricks-and-mortar for BHS?
It’s all change at BHS as the high street icon finds new life as an online retailer. How can its new owners ensure etail success?
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Video
Watch: The future of personalisation and how to exploit it
As part of Retail Week’s special edition with Monetate, we discuss the future of personalisation and what retailers should be doing now.