All articles by Jacqueline Gold – Page 2
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Opinion
Comment: My politics, like my products, are always blue
With the general election fast approaching deciding how to vote is like assessing the value of a product, says Jacqueline Gold.
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Opinion
Comment: Retail trends for 2015 to include selfies and strangely shaped veg
Amid the challenges of 2015 retailers must remember that price isn’t everything in order to keep the fun in the shopping experience.
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Opinion
Comment: Retailer’s must offer unique experiences to get shoppers talking
Giving consumers and experience or customer service something worth sharing with their friends is at the heart of retailers’ success.
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Opinion
Comment: Sainsbury’s 50p retail fail is a lesson for all retailers
Sainsbury’s 50p retail blunder is a reminder to all retailers about the importance of playing smart in the on-going price war.
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Opinion
Comment: Retailers could benefit from some straight talking
Morrisons recent sale of Kiddicare raises questions about whether more honestly expressed opinions could make retail more agile.
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Opinion
Comment: Sunday trading will give our high street a fighting chance
Outdated trading regulations are holding retail back, we need to let large stores open on Sunday to give our high street a fighting chance.
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Opinion
Comment: Online sales are all that are keeping some retailers alive
When the financial crisis bit, businesses – particularly heavily indebted ones – were saved by an injection of low interest rates.
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Opinion
Comment: Ann Summers' Jacqueline Gold on consumer conversations
Openness and honesty are essential in order to build shoppers’ trust, says Ann Summers chief executive Jacqueline Gold
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Opinion
Comment: What ‘I’m a Celebrity’ can teach retailers
Nothing says it’s nearly Christmas like settling down in front of a roaring fire, switching on the telly and watching minor celebrities getting covered in cockroaches.
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Opinion
Comment: Make your business the perfect fit for customers
It’s a bit of a chicken and egg type of question about what came first: the retailer or the customer? Does the retailer meet the needs of the consumer or create them?
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Opinion
Comment: A retailer's brand should stand for something in customers' minds
What’s in a name? Well, if you believe Katie Hopkins - the former Apprentice contestant and now chief protagonist and number one villain of daytime TV - everything.
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Opinion
Comment: Businesses should be aiming for a retail revolution
Dame Anita Roddick, at the peak of The Body Shop’s powers, employed a team of scientists and formulators to work purely on discovering exciting new ingredients in the Amazon rainforest.
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Opinion
Comment: Seasonal launches have become outdated in fashion retail
Oscar Wilde once said that “conversation about the weather is the last refuge of the unimaginative”.
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Opinion
Comment: Special retail occasions are reasons to celebrate
The best retailers are the ones that give their customers a good reason to part with their hard-earned cash.
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Opinion
Comment: We don’t need quotas for diversity in the workplace
It’s rare a month goes by without some survey reporting that girls are better than boys, or vice versa. To save the pain of enduring any more of this nonsense, shall we call it evens?
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Opinion
Comment: Facts are fine but retailers also need passion
Clear vision and an exhilarating environment are what retailers require.
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Opinion
Comment: Seizing the Fifty Shades opportunity
Retailers of all sorts can benefit from the popularity of the risqué book Fifty Shades Of Grey.
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Opinion
Comment: An extra 1% effort can improve performance
It’s been an amazing few weeks, from Danny Boyle’s wonderful celebration of everything that makes us proud to be British in the Olympic Opening Ceremony to the Games themselves, with so many extraordinary athletes and outstanding performances.
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Opinion
Customer service worth talking about
Customer service is increasingly the key point of difference for retailers.
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Opinion
Retailers must adapt to stay ahead
Retailers flirt with disaster if they forget their niche, warns Jacqueline Gold.
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