Dunelm has posted a surge in sales driven by volume and growth across both in-store and digital channels in the third quarter, ending March this year.

The homewares retailer reported a 2.6% rise in total sales to ÂŁ434.5m for the 13 weeks ending March 30, 2024.
Digital sales grew to 37% of total sales, up from 36% in the first half of the year.
Despite the growth in sales, Dunelm has held firm on its guidance, adding that âwhile there are signs that the outlook for UK consumers may be easing in some areas, it remains difficult to predict when this might translate into better conditions in our marketsâ.
Dunelm expects full-year 2024 profit before tax of ÂŁ202m, with a range of ÂŁ200m to ÂŁ205m in line with market expectations.
Chief executive Nick Wilkinson said: âWe have delivered a resilient performance in Q3, with continued volume-based sales growth through a period of more challenging and volatile market conditions.
âWhile discretionary spend remains under pressure, our relevant and attractive product offer continues to resonate with customers as they shop across our broad ranges to find quality and value for all areas of the home.
âThis performance reflects our deep-rooted understanding of our customers and the effectiveness of a total retail system, which continues to drive growth across store and digital channels, bringing further market share gains.
âAt the same time, our operational grip continues to mitigate ongoing cost headwinds and has supported a strong gross margin performance.
âLooking ahead, we are excited about strengthening our customer offer and the breadth of growth opportunities this presents.
âConsumer behaviour continues to be difficult to predict. However, we remain confident in our ability to navigate current conditions while delivering further sustainable growth and market share gains.â
















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