Ocado traffic surges in first week of Marks & Spencer partnership

Ocado van purple

Traffic to Ocado’s website surged to its highest level since April in the first week of its joint venture with Marks & Spencer.

Figures revealed in Retail Week’s latest Coronavirus Consumer Pulse monitor revealed that an average of 293,300 shoppers visited Ocado.com every day during the week beginning August 30. 

According to the data compiled by online intelligence platform SimilarWeb and analytics specialist The Smart Cube, the total marked a 20.6% increase in web hits week on week. 

It was also the busiest week Ocado had experienced since the seven days beginning April 26, when more than 310,000 consumers visited its website every day. 

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