Primark boss: Practical approach to Covid constraints has spurred stores’ success

john bason september 2015

Primark’s strong shopkeeping skills helped draw customers to its stores despite the tough conditions afflicting many retail locations following the coronavirus outbreak.

Primark, which does not trade online, reported that in recent weeks, UK market data for sales in all channels showed the retailer achieved its “highest ever value and volume shares for this time of year”. 

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