Luxury department store Liberty has announced the appointment of a new managing director of retail.
The retailer has named its former group buying and merchandising director Lydia King in the new role, effective immediately. In her new position, King will continue to be responsible for Liberty’s buying and merchandising teams alongside the Liberty flagship store.
Liberty said that King has played a “central role in shaping the retailer’s buying strategy, leading teams across fashion, beauty and lifestyle to deliver a highly curated, design-led offer”.
She brings “extensive senior leadership experience across the luxury retail landscape,” the retailer continued. Before joining Liberty, King was fashion director at Harrods and worked for 13 years at Selfridges, predominantly as womenswear buying and merchandising director. She began her career in luxury fashion PR.
Liberty chief executive Adil Mehboob-Khan said: “Lydia is an outstanding retail leader with deep product knowledge, sharp commercial instinct and a clear creative vision. She has already had a significant impact on Liberty’s success, and her appointment as managing director, retail, is a natural next step. Lydia’s experience will be instrumental as we continue to build on our momentum and shape the future of Liberty.”
King said: “Liberty is a truly special business – a place defined by creativity, discovery and an unwavering commitment to quality. Having worked closely with the teams over recent years, I’m incredibly proud of what we’ve achieved together and excited to step into this role at such an important moment for the brand. My focus will be on continuing to evolve Liberty’s retail experience, championing exceptional product and ensuring our flagship store remains one of the most inspiring places to shop in the world.”
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