Boohoo

Fast-growing fashion etailer Boohoo was founded in 2006 by Mahmud Kamani and Carol Kane. Like ASOS, Bohoo targets a younger fast fashion market. Mobile, international expansion and continued improvements to the website are its core focus.

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Analysis: The murky world of influencer marketing

2018-11-05T11:30:00+00:00By Sam Webb

Influencer marketing is big business, with everyone from fashion retailer Boohoo to Marks & Spencer turning to social media titans. But what are the risks?

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