Value fashion retailer Primark was founded in Ireland in 1969 under the name Penneys, a name it still trades under in Ireland. Its business model relies on quality fast fashion at unbeatably low prices. The retailer operates over 450 stores worldwide. It does not operate a transactional website or app, though it does provide a click-and-collect service, setting it apart from other retailers. Retail Week provides news, analysis, features and opinion about Primark and the fashion sector.
Primark has introduced its mobile app to the UK as the fashion retailer continues to evolve its digital offering.
The cost of flip flops may not seem like the most earth-shattering of changes, but the 120%, or £1.10, increase reflects a cultural shift happening at one of the country’s biggest low-price retailers.
Primark has released its second-ever UK TV advert to celebrate the launch of its ‘Shockingly Chic’ spring campaign.
At the Retail Week Awards 2026, the industry came together to celebrate its best and brightest at a black-tie event hosted by presenter and musician Myleene Klass.
Currys chief executive Alex Baldock and The Entertainer founders Gary and Catherine Grant were among the winners at the Retail Week Awards 2026.
Advertisement
