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Virtual try-on: Gimmick or soon to solve the industry’s returns problem?
Virtual try-on and augmented reality (AR) are not new innovations, yet more brands and retailers are investing in this space. Fashion powerhouse Zara is one of them.
Fun leaderboard: the 80 ‘most fun’ retailers, according to consumers
Thanks to data shared with Retail Week by OC&C, we can reveal the UK retailers that consumers say are the most fun to shop with.






















