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Asda and George news

Latest news, insight and analysis on Asda and George


Asda – owned by Walmart - is the UK’s second largest retailer and grocery superstore operator with a 17.3% share of the market in October 2011. In late-2011 there were 525 stores, comprising 303 superstores, 29 large supercentres, approaching 170 supermarkets and 27 Living stores.

The F&F offer includes womenswear, menswear, kidswear and lingerie. It is available in 450 UK stores and 1,800 international stores in 23 countries, including Saudi Arabia, China and Poland.

Analysis: Supermarkets fight it out on the fashion front Video

27-Aug-2014 | By Retail Week staff

Lidl’s push into fashion could open up a new front against established grocers. Retail Week compares the tactics of the supermarkets

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Lidl launched its first womenswear collection last week

Blog: Lidl could benefit from the Primark factor in its fashion foray

1-Sep-2014 | By

Lidl grabbed many column inches when it launched its first womenswear collection last week, but will it prove successful?

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