Fashion retailer hopes Christmas wil bring cheer

Alexon has had a tough start to its second half, with like-for-like sales down 5 per cent in the seven weeks since July 28.

In its interim results announced today Alexon posted like-for-likes down 2 per cent in the 26 weeks to July 28. However, operating profits were up, reachingÂŁ5.8 million fromÂŁ3.1 million for the same period last year.

Gross margins also increased, by 1.5 per cent, with turnover from continuing operations atÂŁ152.5 million.

Alexon chief executive John Osborn said: “The current trading climate remains challenging and the outcome for this year largely dependent on the critical Christmas trading period.”

Bay Trading was a stronger performer, with like-for-likes up 1.2 per cent and operating profits ofÂŁ1.2 million compared withÂŁ100,000 last year.

In February, Alexon rejected a take over bid for the group after the decision was made that the approach undervalued the business.