Uncrowd

Uncrowd is the creator and pioneer of Relative Attractiveness, a unique methodology for assessing customer experience performance. Uncrowd’s approach disrupts traditional inward-looking CX analytics by focusing on competitive context, giving brands and retailers the insights to differentiate, compete better and drive multiple levers of growth, including revenue growth and market share. The platform collects thousands of unbiased data points, surfacing the frictions and rewards consumers experience when they shop and, uniquely, doing that for each brand's competitors too. This allows brands and retailers to know, without question, what they can change to win across more shopper missions and, crucially, where they can stop spending with zero effect on their customer experience.