Analysis: Who is set to win retail’s latest price war?

Red down arrows

Retailers ranging from Asda and Sainsbury’s to John Lewis and Asos have all cut back prices this year in a bid to lure cash-conscious shoppers. Which retailers will fare well and which will flounder in retail’s new price war?

Speaking at John Lewis results last month, Dame Sharon White described Covid-19’s impact on consumers and their finances as an “economic earthquake”.

Subscription content

Please sign in now if you have a subscription or are already registered with us.

Retail Week

Register for free to continue reading

Retail-Week.com provides premium, in-depth intelligence that helps retailers judge risks, spot opportunities and identify what they need to do to win in the digital economy.

Register today for a taste of our high-quality intelligence and enjoy:

  • Two free article views per calendar month on Retail-Week.com
  • Detailed analysis of current trends and events 
  • Exclusive newsletters
  • In-depth reports, videos, interviews and much more

Discover Retail Week register now

Please note, if you have recently purchased a subscription, it may take a few moments before your account is updated.