UK customers are forecast to spend an estimated £16.8bn on digital grocery shopping during 2020, an increase of around 33%, according to new research by Mintel.

While 2020 would mark the fourth consecutive year of growth for online grocery shopping in the UK, it comes after a period of stagnation for the channel, which only grew 2.9% in 2019.

In terms of overall ecommerce trends during the pandemic, Mintel found that 36% of UK consumers have increased the amount of online shopping they do, while half of customers reported trying to limit the time they spend in stores such as supermarkets and convenience stores.